Yet again, hackers strike with another scam, this time it being Sextortion as American media originally reported it a few months ago and it now seems to have also hit the UK and other countries worldwide. So let’s take it from the start and explain what Sextortion actually is which also now has a definition to it on Wikipedia. Sextortion is a form of sexual exploitation that employs non-physical forms of coercion to extort sexual favors from the victim. Sextortion refers to the broad category of sexual exploitation in which abuse of power is the means of coercion, as well as to the category of sexual exploitation in which threatened release of sexual images or information is the means of coercion. Sextortion is an online crime that combines sex and extortion – the hackers/criminals claim to have hacked your devices and that they are in possessions of pictures or videos of yours in personal moments…

Social media marketing is an extremely multifaceted field with every aspect requiring a lot of work. You probably know that. The importance of social media is apparent in both – our personal and professional lives. Simply put, just like every year in the ear of the Internet – new challenges, formats and trends await the marketers as well as members of the public on all social media channels. So let’s take a look at the infographic we created below with 12 expert social media tips on trends we anticipate in 2019! CFM Group is a  digital marketing agency based in Cambridge, UK offering a variety of solutions such as web design, SEO, social media marketing, blogging, ads, PR and more. We are recognized as a top Branding Agency on DesignRush. I’d love to hear your view so do not hesitate to contact me, subscribe to this blog for free, click here to arrange a FREE Consultancy meeting, send…

In some interesting news last month, latest research from the Massachusetts Institute of Technology (MIT) has demonstrated that ‘blind spots’ in the artificial intelligence (AI) of self-driving cars could be adjusted and redressed using input from humans. The Massachusetts Institute of Technology team in collaboration with Microsoft, developed an ingenious model where AI learns any changes in behaviour it needs to make as it observes the human under the scenario. In order for this to be achieved, they make sure the AI system is put through simulation training before putting a human through the same scenario in the real world hence allowing it to pick up on visual and reactive signals by humans to accordingly amend its behaviour in similar circumstances. So far, the system has only been tested in video games but nonetheless study author (and  graduate student in MIT’s computer science and artificial intelligence lab) Ramya Ramakrishnan, said:…

Facebook introduced a ‘fan subscription feature’ which allows creators to share ‘exclusive’ contents with their fans with a membership fee. This allows creators to generate money straight from their follower/fans. Few years ago, Facebook have launched a group subscription feature which allows group admins to charge $4.99 to $29.99 per month for membership access. Unlike the earlier subscription feature which gained seemed to get some positive traction, Facebook’s fan subscription is meeting resistance from online creators. The feature is currently at its beta stage with creators taking 100% of the revenue, however, this will change once the feature is rolled out with the company taking out 30% from its subscription revenue. In addition, Facebook will hold the rights for all the contents created within the platform as stated in under the Supplemental clause within its terms and conditions. This was based from an information leaked to Tech Crunch. Following Facebook’s…

..to new emerging mobility services and platforms The evolution of transportation, in similar fashion to humankind evolution, has gone through trials and tribulations as it has evolved through time. The world is ever-changing, at a faster pace than ever before and with increasing mobility demand and evolving mobility needs, transport providers of all kinds (private cars or other means of transport such as buses and train lines) have to satisfy demand for services that are increasingly convenient, fast and predictable. Changes in consumer habits in recent years demonstrate that some users are prepared to sacrifice individual forms of mobility, such as the private car, in favour of other modes of transport that offer these features. This has led to the successful introduction and rapid penetration of new mobility solutions. Meanwhile, traditional mobility ecosystems have diversified, employing a wider array of actors, and the emergence of new concepts, such as Mobility-as-a-Service (MaaS), have forced them to re-organize interactions…

It looks like 2018 was a ..somewhat exciting year for SEO. Let’s explore what’s on the horizon for SEOs in the coming year. With as many as 210 factors in Google’s algorithm, SEO is a complex science and the fact that it is a constantly changing environment makes it only more complex and difficult to grasp let alone execute. As search engines strive to improve the quality of search results, some ranking factors shift shapes, others totally disappear, and completely new ones pop up out of thin air. To help you stay ahead of the game in 2018, here’s a list of the most prominent trends that gained momentum this year with little tips on each. What trends do you foresee for 2019? Is there perhaps some trends you believe we missed out in 2018? Then feel free to comment below and tell us what you think. I’d love to…

We are proud to announce that our CEO and Founder, Mr Nicholas Kalavas has been invited as a Keynote Speaker at the 2018 Digital Marketing conference organised by Anglia Ruskin University. Anglia Ruskin’s story starts in 1858, when the art critic, patron and philanthropist John Ruskin opened Cambridge School of Art. The art school grew to become Anglia Ruskin University, and it’s still at the heart of our modern-day campus in Cambridge. The event is Titled: Digital Marketing Challenges: Trends and plans for the future and will include speeches from 3 highly experienced marketeers such as: – Nicholas Kalavas, Managing Director of CFM Group (Creative Fearless Marketing) https://cfmgroup.co.uk/ – Ellie Morgan, Head of Digital Marketing, Studio 24 Your Digital Agencyhttps://www.studio24.net/ – Kate Barham, Head of Account Strategy, Further, Digital Marketing Agency https://www.further.co.uk/ Feel free to have a look at the calendar provided below and attend the event. To find out about the event, register…

I am often asked, how and why I decided to start a blog, what advice I would give to new bloggers and how on earth I managed to amass over 7000 subscribers in less than 4 years! So you’re thinking about starting a blog, fashion, beauty, tech or whatever that may be but you have absolutely no idea where to start, right? Guess what—neither did I. I was totally and utterly clueless. When I conceptualized and started this blog a few years ago, I had no idea how to start a blog or how to be a blogger. Heck, I could hardly spell HTML, let alone build a blog. Nah, this is not a “put you down” or “glory, glory me” post, its…good news: it’s easier than you think. I have learned a ton of lessons (and still am daily) during my 4 years of blogging and running my…

Its been another great year for CFM Group, we also marked our 6 year anniversary in the industry. Other than our usual social media and consultancy work for our long established clients ,we have also had a new member join our team as a web designer, Josh and also acquired some highly reputable new clients. In addition, we have also designed over 15 new websites this month which can all be seen in our portfolio and were also awarded SOCIAL MEDIA AGENCY OF THE YEAR by Bark, the 1st agency to receive such an award! From everyone at CFM Group, we would like to wish you a very Merry Christmas and a Happy New Year. If you are looking for a UK based outsourced marketing agency to represent your company or need help in developing and delivering your marketing strategy, please get in touch at nick@cfmgroup.co.uk or call 01223 321944! I’d…

Digital marketing is an ever-evolving industry, with innovative studies, reports and “best practices” published seemingly every day. Some of the top bloggers, from Neil Patel to Jeff Bullas, offer cutting-edge digital marketing techniques and dedicate their lives to mastering this in-demand discipline. To truly understand and stay on top of the internet world, individuals would have to scour hundreds of blogs and attend top industry events around the world. This is both time-consuming and costly. Most businesses simply do not have the resources or capacity. Mastering the top digital marketing topics can drive revenue and improve brand awareness. The question becomes, is there a way to understand the most pertinent topics to drive business growth? Yes. The Detroit Regional Chamber’s digital marketing team has scoured the internet and listened intently to the top digital marketing conversations to bring together the four most important topics for 2018. The New Facebook Algorithm In January, Facebook changed…