It is possibly the most used App nowadays from youngsters and adults like. Yes, we all have Facebook accounts and use messenger as one of our prime means of communication nowadays, but nonetheless noone can deny that Instagram has taken the world (Ask Snapchat) by storm and its customer base and users are growing daily.

With this in mind, it is only natural that there will be hundreds (if not thousands) of accounts on Instagram that are..spammy, uninteresting or simply..annoying. We have all come across that post on Instagram that we really wish we never saw and certainly do not want to see anything similar again.

Well, brace yourself for..Silence as Instagram is rolling out an exciting new mute feature and we can’t wait to test it out on all our annoying friends (and not only). 

So how does Instagram’s new mute button work?

Well, this long awaited feature for some basically means you can silence selected users’ posts, or even both their stories and posts with a few simple taps. In addition, the more fun part of this is that they will never know or realise this as you can still message them, tag them in your posts, visit their profile or even get notifications on any a comments. You simply avoid seeing those annoying updates they constantly post. 

When you see a post from someone that you’d like to avoid seeing their posts in the future, tap the three dots next to their name. Then select the “Mute Posts” option, which will bring up another pop-up checking that you’re sure you want to mute them. In reverse, if you’d ever like to un-mute somebody, it’s relatively easy to do the same. Simply go to their profile and click “Unmute posts”, or choose the three dots in the corner of their profile and choose the same option.

If you can’t see those settings, you’ll just have to wait it out. Instagram said the feature will initially be rolling out to just a select few iOS users, and that it will come to everyone over the coming weeks.

Feel free to click here, for more information on how you can mute (or unmute..if you are forgiving) someone’s story.

I’d love to hear your view so do not hesitate to contact me, subscribe to this blog for free, click here to arrange a FREE Consultancy meeting, send me an email at or Follow me below on Facebook, Twitter, LinkedIn and Instagram.


Nicholas is a social entrepreneur, passionate marketeer, career + life coach, consultant, speaker, and community builder. He does this through 1-on-1 coaching, non-profit and businesses consulting, and on a larger scale as Co-founder + Managing Director of CFM Group. He is an internationally recognized strategist, coach, speaker and in the process of writing his 1st book. Possessing over 13 years’ experience in helping clients realise their potential through clarifying their vision, message and market to design the strategies and roadmaps needed to succeed. Utilising this extensive background in strategic planning, pitch and message design, marketing and communications, executive and speaker coaching was his pathway to founding His knowlegde was fundamental in building the company with an investment capital of £1 and a large social impact community and professional development hub in Cambridge, UK. Feel free to comment on any of our articles that interests you or message our CEO directly at ! We hope you enjoy our blog !

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