CFM Group, work closely with Buffer and one of their recent surveys revealed some very interesting results when it comes to having an effective Social Media strategy. According to that survey, over 50% of businesses worldwide do not have a clear, documented social media strategy which effectively means they could be making effective use of their social media, but could equally simply be wasting time and money. Without a purposeful, documented and strategic way of going about things and measuring their efforts, there simply is no way to know.

So we decided to create a simple and easy to follow, step-by-step guide on how to create an effective social media strategy for your business.

I’d love to hear your view so do not hesitate to contact me, subscribe to this blog for free, click here to arrange a FREE Consultancy meeting, send me an email at or Follow me below on Facebook, Twitter, LinkedIn and Instagram


Nicholas is a social entrepreneur, passionate marketeer, career + life coach, consultant, speaker, and community builder. He does this through 1-on-1 coaching, non-profit and businesses consulting, and on a larger scale as Co-founder + Managing Director of CFM Group. He is an internationally recognized strategist, coach, speaker and in the process of writing his 1st book. Possessing over 13 years’ experience in helping clients realise their potential through clarifying their vision, message and market to design the strategies and roadmaps needed to succeed. Utilising this extensive background in strategic planning, pitch and message design, marketing and communications, executive and speaker coaching was his pathway to founding His knowlegde was fundamental in building the company with an investment capital of £1 and a large social impact community and professional development hub in Cambridge, UK. Feel free to comment on any of our articles that interests you or message our CEO directly at ! We hope you enjoy our blog !

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