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Digital marketing is a key component to any marketers success as more and more consumers are turning to mobile devices for relevant, timely content from companies and brands. As a result, they do not only have to stay on top of key performance metrics and areas of investment but to also be able to engage and convert consumers through the buying journey. So let’s have a look at 5 of the latest and most prevalent digital marketing trends dominating the industry currently whether you are a business owner, marketer or simply interested in Digital Marketing. Augmented Reality Gets Real It is about to be the biggest year yet for Augmented reality in 2018, with some major stars aligning in recent months. As is known, the technology overlays digital information onto the viewer’s physical environment and has  often been popularised by the likes of Pokémon GO. But AR already goes a lot…

As a social media user or even a professional, you most definitely (and if not you should) are already making good use of social media networking sites such as Facebook and Twitter as well as media sharing sites (i.e. Instagram, YouTube, Snapchat), along with maybe a handful of others like Pinterest and Google Plus. However, the reality is that these are just a part -albeit big part- of social media and not the only elements to it. Look beyond those social media juggernauts and you’ll see that people are using many different types of social media to connect and network online for many a reason. We have hence created a simply and short infographic to demonstrate 9 of the most important social media categories. Do not hesitate to contact us, subscribe to our blog for free, click here to arrange a FREE Consultancy meeting, send me an email at Nick@CFMGroup.co.uk or Follow me below…

I  am part of numerous blogging support groups and an ongoing theme I see is other bloggers stating (or complaining) that they do not have time to blog. I wanted to share what a typical day in my life looks like. Do not hesitate to contact us, subscribe to our blog for free, click here to arrange a FREE Consultancy meeting, send me an email at Nick@CFMGroup.co.uk or Follow me below on Facebook, Twitter, LinkedIn and Instagram.

Social media encourages dialogue between companies and their customers but can lead to negative comments, or social media trolls. How do you deal with these? Have a look at our infographic below with loads of free tips and advice on how to handle such situations. Does this blog give you a bit more confidence on how to deal with social media incidents? Do you have any questions? Do you believe there is something we should add to this blog? Do not hesitate to contact us, subscribe to our blog for free, click here to arrange a FREE Consultancy meeting, send me an email at Nick@CFMGroup.co.uk or Follow me below on Facebook, Twitter, LinkedIn and Instagram.

From structure to cash flow to Human resource management and IT, the art of getting a new business off the ground is a hard one to master, but new entrepreneurs will benefit from these 10 start-up steps. Do not hesitate to contact us, subscribe to our blog for free, click here to arrange a FREE Consultancy meeting, send me an email at Nick@CFMGroup.co.uk or Follow me below on Facebook, Twitter, LinkedIn and Instagram.

Compared to other, other types of content, webinars empowers marketers with the power to connect with their audiences in a personal and more engaging way. A firm favorite amongst B2B marketers, webinars are often said to be a top source for leads and recommended for all aspects of the customer journey. The big question is how to keep people engaged. According to studies in GoToWebinar’s 2017 Big Book of Webinar Stats, just about 40% of marketing webinars are making use of this features. Lots of opportunities exist for marketers to increase webinars beyond a few slides and a speaker in other to engage audiences on a much deeper level. Preparation is paramount As we all know, failing to prepare is preparing to fail – but planning is the primary key to a successful webinar! Make sure to get ahead of the technology and test run all the equipment before the…

While there is no one right way to use the platform, success leaves us clues. That is why we’ve come up with 3 easy strategies to help you get the most out of your Twitter marketing efforts. Have a look at our infographic below: Do not hesitate to contact us, subscribe to our blog for free, click here to arrange a FREE Consultancy meeting, send me an email at Nick@CFMGroup.co.uk or Follow me below on Facebook, Twitter, LinkedIn and Instagram.

The saying goes, ‘If you can’t say anything nice, then you shouldn’t say anything at all.’ Since social media came into our lives, it has created the easiest way to say something nasty directly to a person. Social media is filled with persons who hide behind their screens to troll strangers, celebrities, companies and organizations. Most of the social media giants operate as hosts rather than publishers as such they are exempt from being liable for user-generated content if they act to remove content when notified. Facebook, Twitter and other social media giants are obligated to remove illegal content when they are informed of its presence on their platforms. Once a user reports a piece of content, it is reviewed by a human and removed once it is found to violate the terms and conditions of the platform. Beyond the human review, several of these social media platforms have an…

Instagram’s feed will now show users recommended posts – a change that earlier this month was spotted while in testing, and has since quietly gone live. The feature, described here in the company’s Help documentation, will suggest posts for you based on those that have been liked by other accounts you follow.The new section, “Recommended for You, is clearly labeled as such to avoid any confusion with your own home feed. This is not the first time Instagram has attempted to insert a feed for recommended posts or content. However, it is different from the previous ones ever seen. In the past, you had to go to Explore section to check recommended content. Moreover, you could choose to see which posts your friends had been liking in the Following section and so forth. This new feature however is slightly different and now also available for both Android and iOS as well. However, it…