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Autonomous vehicles usually get all the headlines -and most times for the wrong reasons -, but automakers are steadily and gradually adding advanced electronic safety features to human-driven cars as they step toward a world of self-driving vehicles. Car and tech companies such as Audi and Tesla are rolling out laser sensors, artificial intelligence, larger viewing screens that show more of the road, cameras that can read speed limit signs, and systems that slow cars ahead of curves and construction zones. Many of the new features such as radars and cameras that were already in our cars, are now being reconfigured and re-thought of so as  to also be used for automatic emergency braking, pedestrian detection and other safety devices. The companies also are keeping a closer watch on drivers to make sure they’re paying attention and off course adjusting to the new features in their vehicles. Tell us if…

Mobile influencer platform Jet8 is set to launch a token J8T to the public. According to Jet8, taking the company public via an initial coin offering (ICO), is part of a strategy to make its platform more accessible outside of its current operational markets of Southeast Asia and South Africa. Jet8 connects brands, influencers and consumers by tracking content which influenced then linking social analytics to a digital token system, allowing micro influencers earn from brands. According to Jet8, they have worked with major brands like Coca Cola, Nestle, Avon, Danone, Friesland Campina, Unilever, P & G, Heinz and Indofoods to compensate users for social influence. The ICO is expected to act as an extension of its original token platform which also works using blockchain technology. According to the announcement, Jet8 capped the public token sale at US$36 million, with 30% allocated for public sale at US$.10 per Jet8. The…

The marketing department of any organization is tasked with maintaining existing client relations and providing more client relations. Members of the marketing team are the frontline soldiers of any organization; they must thus be up to the task. Certain components of human resource and skills make an effective marketing team. The marketing team of an organization should include creative thinkers, strategic planners, witty spokesperson and a coordinator. This article highlights some of the essential positions that should be on an effective marketing team. Team manager The ideal marketing team manager should possess a few the characteristics of every other member of the team in addition to leadership skills. This is the person that takes the ideas created by the team to the board. The team manager is also involved in the creative process of developing marketing campaigns. Personal attributes of the team manager should include attention to details, high intellect,…