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It has been a common tactic for marketing companies – and not only – alike to simple schedule their tweets, post them several times on many different profiles and also retweet them across their managed networks in a form of cross-posting. Well, Twitter is having none of that any longer. Twitter’s spam bot issue isn’t new, but it came to a head when it was revealed a few months ago that thousands of Russian accounts (also known as troll accounts) used the platform to influence the 2016 Presidential elections in the United States of America. Now, the company has announced new developer guidelines and a set of rigorous changes designed to prohibit automated actions and to make it harder for “tweetdeckers” to flood the social network. Starting on March 23rd, 2018, apps will need to be able to prevent bulk tweeting or face “enforcement action, up to and including the suspension of…

Facebook was created as a casual social platform- a place to post things that inspire, interest or amuse you; a place where you can make new friends and reconnect with friends and family members and share important news. On the other hand, LinkedIn, another social media platform launched two years before Facebook was designed as a network for professionals and companies. On LinkedIn, you could cultivate professional relationships; post and catch up on industry content. Clearly, career-driven individuals had found a home in the social sphere, and the numbers showed that LinkedIn directs almost four times as many persons to your website compared with Twitter or Facebook. However, in recent years, LinkedIn has begun to feel a lot like Facebook. Why? The business and work sphere has evolved, and this has caused With the evolution of the business and work sphere, employers are beginning to see the benefit of throwing…

Are you tired of getting posts on Facebook asking you to do something before getting something? Guess what! Facebook also feels the same; that is why the social network giant is preparing to take bold steps to minimize the rate of spammy links and posts showing up on people’s timeline and newsfeeds. The social network recently announced its update on news feeds to reduce the rate of click baits or other headlines that require users to take a required action to view a post. But this year it is going a step further. Click bait is simply defined as a link shared within a title that requires the user to click on a link without informing them what the link is really about. So henceforth, it will no longer be pages that get lots of clicks that will just rise on top, instead posts that engage users the…