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Whether you are self-employed or work for a company, one of the most crucial aspects of business is your personal branding. If you are seeking to be successful, it is vital to understand how to effectively and accurately promote yourself and your ‘brand.’ Launching your own brand is always exciting, but at the same time, it can equally be very challenging. Here at CFM Group we have helped create and grow a number of brands such as Salathong, Ginos Dial A Pizza and Perfect Pizza. So let’s have a look at some of the elements we found very useful and effective that will assist you in organising the multifaceted issues you will face when seeking the “Road to Self Stardom”. Be yourself, be authentic  Your brand is the externalization of your actual identity and people will see that. Pretending or copying others will not serve your purpose as it is vital to convey the…

Having a LinkedIn profile is now a key requirement for anyone that wishes to have a complete professional profile . In addition, a regularly updated profile can potentially also benefit ones career development and progression. Nonetheless, updating ones profile can take a significant amount of time. What with regular social media updates, responding to clients, completing your work, attending events and a bunch of  other things on your “To Do List”, finding time can be a great challenge. However making the time to ensure your professional profile reflects your achievements, current status and future goals is key to not missing your next opportunity. I have hence compiled a list of Tips to help you improve your LinkedIn profile that are easy to implement. Complete your Profile It might sound as a given or perhaps a basic when creating an account but a very small percentage of LinkedIn users have a complete profile. Add…