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Posts you cannot boost any longer on Facebook

As always, Facebook is constantly working on improving their platform and more importantly growing its revenue from their multiplicity of advertising options. Nonetheless, that constant evaluation of their platform also offer them insights as to the types of ads, promotions etc. that do not necessarily work as other. It is this research that has identified a variety of posts that Facebook believes are not as effective as they can be and are hence not permitting brands and companies to boost them any longer as they may have done in the past. Brands will no longer be able to convert Page posts like profile picture changes and place recommendations or profile pictures into ads any longer for example. Facebook announced, on Thursday the 24th of August, that it is curtailing the types of organic posts that Pages can convert into ads as it looks as they aim to make their ads more precise and…

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