We often get asked if it is useful or beneficial for Dentist or other medical practitioners to make use of Social Media for their business. We have hence asked our CEO, Mr Nick Kalavas to write a brief blog with some information as well as tips on how Dentists can benefit from Social Media. Advantage for Dentists Independent dental practitioners have a clear advantage, like most other small businesses, in shifting their marketing strategies toward social media. CFM Group conducted a study of 1,180 small and medium businesses (SMBs) and 500 customers to understand what is driving SMBs and independently practicing professionals to leverage the marketing power of social media. It revealed three key reasons: ➢ High visibility to a large number of people ➢ Personalized connectivity with potential clients ➢ Personal image enhancement and self-promotion Dentists who have not yet woken up to the power of social media must realize…