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Facebook Messenger’s “unsend” button may finally be a reality very soon as it seems to have already appeared in many messenger accounts of users worldwide. In April, news came out that Mark Zuckerberg’s Facebook messages were deleted from recipients’ inboxes in what many saw as a violation of user trust and abuse of power since Facebook  Messenger doesn’t have an Unsend button for its users. This swiftly prompted Facebook, to release a statement announcing that it would actually be building an UNSEND functionality for all users in the near future and the time seems to be nearer than ever. Facebook users were already able to delete messages in a chat, but those deletions would only be for their end and would not delete the message from the recipient’s inbox. In addition, an Unsend button did already exist but this was under a timer expiration and for specific secret conversations only. Facebook-owned Instagram already has an “unsend”…

The General Data Protection Regulation (GDPR) and ePrivacy Directive (ePR) affect how you as a website owner must obtain and store cookie consents from your visitors from the EU. The GDPR is a regulation that is enforced from 25 May 2018. It affects all websites located in the European Union, and websites that have EU citizens as users. Next in line is the ePrivacy Regulation, which is currently in process in the EU, and which is expected to be finalized in 2019. The ePrivacy Regulation will have much of the same scope as the GDPR, and will stipulate requirements aimed specifically to protect the privacy of electronic communications. Why do I need cookie consent on my website? Cookies of both first and third party provenance on websites track users in different ways. For example the IP address, or merely the actions and behavior of users on the site and from site…

While there is no one right way to use the platform, success leaves us clues. That is why we’ve come up with 3 easy strategies to help you get the most out of your Twitter marketing efforts. Have a look at our infographic below: Do not hesitate to contact us, subscribe to our blog for free, click here to arrange a FREE Consultancy meeting, send me an email at Nick@CFMGroup.co.uk or Follow me below on Facebook, Twitter, LinkedIn and Instagram.

4 Unethical Growth Tactics Entrepreneurs should never indulge in Growing a business is no easy task as it feels like there are too many things that need to get done at the same time. There is the stress of handling the day to day administrative duties, managing money and thinking up strategies to grow the business. Sometimes, in thinking up strategies, we may indulge some bad or terrible ones without even realizing it. They are often so common that we may not think twice about their effects when we do them so in this article, we will be taking a look at four unethical strategies which entrepreneurs should never indulge. ADDING PEOPLE TO YOUR EMAIL LIST WITHOUT THEIR PERMISSION In most places around the world, it is unethical to add people to your mailing list without their permission. However, I’m being specific about the ‘grey’ area, where individuals we have…

Social Media managers can tell: their job is constantly in flux. Switching between multiple hats is now part of their routine, from marketing to customer services to sales. Consequently, this diversity of tasks requires to mastering an assortment of different skills! However, what ever the type of skills you need to develop, be conscious that they might take time and effort to master. Some of them can be technical such as programming and copywriting, while others might be already part of your personality traits and easy to exploit (let’s say… being organised!). As an expert social media company in the industry, we have identified 6 skills that can be trained and that are essential to the success of any social media manager. #Creative As you probably know, social media constantly involves visuals, mostly since posts with images get 84% more clicks through! Therefore, having an eye for creativity can be very…

The days when Instagram was simply considered a photography or kids app are long gone. Instagram has by far outgrown anyone’s expectations and is now considered a crucial part of any Brand or Company’s Social Media strategy. Companies and Brands quickly realised the opportunities available via the Social Media platform and have jumped on for the exciting ride. So far Instagram has shown a tremendous growth – as I also spoke about on the 26th of April in my post “Instagram Facts & Stats for 2017” – hence quickly becoming one of the largest networking, content marketing, engagement and audience building tools for brands and individuals worldwide. It’s currently undoubtedly the most popular social networking platform globally, with over 300 million daily users, sharing 95 million photos and videos per day. What is more important however, is the engagement brands and companies achieve on Instagram which can be up to 120 times more than Twitter whilst…