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CFM Group, work closely with Buffer and one of their recent surveys revealed some very interesting results when it comes to having an effective Social Media strategy. According to that survey, over 50% of businesses worldwide do not have a clear, documented social media strategy which effectively means they could be making effective use of their social media, but could equally simply be wasting time and money. Without a purposeful, documented and strategic way of going about things and measuring their efforts, there simply is no way to know. So we decided to create a simple and easy to follow, step-by-step guide on how to create an effective social media strategy for your business. I’d love to hear your view so do not hesitate to contact me, subscribe to this blog for free, click here to arrange a FREE Consultancy meeting, send me an email at Nick@CFMGroup.co.uk or Follow me below on Facebook, Twitter, LinkedIn and Instagram

Mobile banking has grown rapidly the last decade and it is now almost impossible to find a bank that does not offer it. There are actually even banks that only exist online and hence downloading their app is the only way to interact with them for any number of reasons you may wish to. The shift to “mobile banking” is a global phenomenon which has empowered many African countries but also the everyday users in the western world. You see, one would think that mobile phones are not the safest of devices. You carry them with you, you can lose them at any time. However, with modern data encryption and security techniques, it seems that mobile banking is safe. What is mobile banking? Mobile banking is a service provided by a bank or other financial institution that allows its customers to conduct financial transactions remotely using a mobile device such as a smartphone or tablet. Unlike the related internet banking it uses software, usually…

2018 is swiftly waiving away the same way Instagram is to its fellow Social Media competitors. Its growth has been unprecedented and now more and more businesses are using the platform to promote their goods or services. So its clearly key to not only attract visitors but the right ones, the ones that have demonstrated an affinity to your industry or are potential clients. So let if you want to get more Instagram followers this year, you need to pay attention to what your Instagram feed looks like. So, why is your Instagram business profile so important if you want to get Instagram followers? It’s the first opportunity you have to make a great impression and entice people to hit that “follow” button. Have a look at our infographic below at some new, easy ways you can also build your profile. I’d love to hear your view so do not hesitate to…

Pinterest is an amazing tool to use in order to get your blog posts, products, brand or simply your own face out there. It’s a really unique social media platform, as unlike Twitter or Facebook, 80% of the content is recycled. A ‘Chicken Thai Curry’ recipe can be re-pinned 10,000 times and then another 100,000 times – this is what makes it such a good platform for business owners! Nothing is ever ‘old’ on the site. Be Organised To start with, your account needs to be very organised. Your profile needs to stand out to people when they click on it. Try to organise your boards into niches – so no ‘House’ boards with a post from every single room – no way! Create ‘Kitchen’, ‘Bedroom’, ‘Bathroom’ .. You get the idea. People love to binge-pin from those very specific boards and it can also make for your profile to look very professional and polished.  Note: These are examples.…

With so many tweets overwhelming each Twitter user, it can be incredibly difficult to get your tweets seen and clicked. Twitter has 320 million current active users so it’s no wonder why it’s getting more and more difficult to be seen on Twitter. But done correctly, Twitter can still be a great source of traffic. And as you know, if your Tweets aren’t driving traffic, then they’re not doing you or your business much good. That’s why I’ve compiled this list of 15 ways to get your Tweets seen and clicked on by your followers. 1: Add Images Did you know that tweets with images receive 18% more click-throughs, 89% more favorites and 150% more retweets? And you can create multiple images for each blog post, using attractive colors, centered headlines and interesting textures. Don’t forget to add your brand or URL, too. For a slew of free design tools,…