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Customise your 404 Page

The days were reaching or typing the wrong page used to present you with a problem or a blank page are long gone. The public nowadays demands quality and a lot more from websites and hence as user experience is almost a target for perfection, designers nowadays (including ourselves, have a look at our 404 page for our client Salathong here) are able to customise the 404 pages of your websites. There are a number of reasons why you should do this and as it is a reasonably easy task that does not necessarily require frequent amendments or management, it may be a good practice to implement in your company website or even your future developments if you are a web designer. Let’s have a look at the 4 most important ones: Make it memorable It is either that there is a blip on your website or the user has…

Apprentice Month at CFM Group

We are pleased to announce the extension of our Partnership with Anglia Ruskin Alumni and happy to welcome Lola Feldman to our team at CFM Group ! It has now been a week since Lola resumed her apprenticeship as a Digital Marketing Apprentice. Lola is very new to marketing and hence her main focus for the moment is to get to grips with all types of marketing, like learning about Social Media, Analytics, Content Marketing and more which she is really excited about. This social media and digital marketing apprenticeship involves using communication and creative writing skills to engage with people online.  It’s an apprenticeship based around how companies use Social Media and digital technologies to market their business. We work with a number of companies in a variety of industries as well as clients’ marketing departments directly meaning that Lola could be working on just one product or business or for a whole host depending on the day.  This…

5 Ways to Get Organic Instagram Followers

The days when Instagram was simply considered a photography or kids app are long gone. Instagram has by far outgrown anyone’s expectations and is now considered a crucial part of any Brand or Company’s Social Media strategy. Companies and Brands quickly realised the opportunities available via the Social Media platform and have jumped on for the exciting ride. So far Instagram has shown a tremendous growth – as I also spoke about on the 26th of April in my post “Instagram Facts & Stats for 2017” – hence quickly becoming one of the largest networking, content marketing, engagement and audience building tools for brands and individuals worldwide. It’s currently undoubtedly the most popular social networking platform globally, with over 300 million daily users, sharing 95 million photos and videos per day. What is more important however, is the engagement brands and companies achieve on Instagram which can be up to 120 times more than Twitter whilst…

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