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It looks like 2018 was a ..somewhat exciting year for SEO. Let’s explore what’s on the horizon for SEOs in the coming year. With as many as 210 factors in Google’s algorithm, SEO is a complex science and the fact that it is a constantly changing environment makes it only more complex and difficult to grasp let alone execute. As search engines strive to improve the quality of search results, some ranking factors shift shapes, others totally disappear, and completely new ones pop up out of thin air. To help you stay ahead of the game in 2018, here’s a list of the most prominent trends that gained momentum this year with little tips on each. What trends do you foresee for 2019? Is there perhaps some trends you believe we missed out in 2018? Then feel free to comment below and tell us what you think. I’d love to…

DISCLOSURE: Through my company, CFM Group, I design and sell websites. Every day, I meet with companies who are looking for web designers, and naturally, I’d like some of them to choose me but I often notice a common mistake. People are not seeking the best for their project but instead are asking the wrong questions. Having only yesterday completed another Local website (our 20th local website since our inception in 2013) for Cambridge City Barbers but also having once being a young entrepreneur myself looking for a company to assist me back in 2007 to open my own website, I would like to offer some useful advice. So let’s have a look at some reasons why I personally believe using a Local agency is a MUST for a start-up business when looking to get the best possible result at an affordable price whilst at the same time building relationships locally. Communication…

Google AdWords is a pay-per-click advertising service which allows you to advertise in Google’s search results. It has the huge benefit of allowing you to reach people at the exact moment they are searching for something. Organic traffic and SEO (Search Optimisation) can sometimes put you in front of the right people at the right time, but it’s not always that easy and nobody can really guarantee the results you wish. You might be on the first page one day, and then vanish the next. To be honest, you will probably struggle to get on the 1st page in the first place and even 1 day would be a success. Not in terms of actual results and leads though. Advertising with AdWords on the other hands can and will put you on the first page instantly if done correctly. It’s a unique way to reach your customers and can easily generate sales and…

Тhеrе аrе а lоt оf dіffеrеnt wауs tо mаrkеt уоur wеbsіtе оnlіnе but ЅЕО іs bу fаr thе bеst wау tо gеt tаrgеtеd trаffіс frоm rеаl реорlе whо аrе аlrеаdу lооkіng fоr уоur рrоduсt оr sеrvісе. Тhеrе аrе mіllіоns оf usеrs оnlіnе еvеrу dау thаt аrе lооkіng fоr а раrtісulаr рrоduсt оr sеrvісе. Моst оf thеsе реорlе usе thе Gооglе sеаrсh еngіnе tо fіnd whаt thеу аrе lооkіng fоr. ЅЕО саn hеlр busіnеssеs mаkе іt tо thе tор оf thе Gооglе sеаrсh еngіnеs. Таrgеtеd Тrаffіс ЅЕО nоt оnlу brіngs trаffіс tо уоur wеbsіtе but thе trаffіс thаt іs соmіng іn іs tаrgеtеd. Whеn І sау tаrgеtеd І mеаn, trаffіс thаt іs lооkіng fоr уоu аnd thеу dоn’t еvеn knоw іt уеt. Аnу busіnеss саn bе саtеgоrіzеd bу kеуwоrds. Тhеsе kеуwоrds аrе whаt usеrs аrе usіng whеn thеу mаkе sеаrсhіng fоr а рrоduсt оr sеrvісе оn Gооglе. Оnсе а busіnеss fіnds…