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5 Golden Rules for choosing a Company Name

Entrepreneurs often angst over the perfect name for their business spending significant time and money as finding the appropriate Business name can be a long-winded and stressful process.  It ideally needs to be a name that is not only long-lasting in your audiences’ memory but also representative of your skills, expertise and competitive advantage. When researching business name ideas, start-ups need to be meticulous and careful for both marketing and legal reasons. Let’s have a look at some interesting points, I would strongly advise you take a look at prior to choosing a name for your Brand or Company. Rather than listing a number of different factors that could influence your decision, I have chosen to list 5 Golden rules when choosing a company name. S.U.C.U. Rule First and foremost, I would follow the S.U.C.U. rule. This is a rule I came up with and created myself whilst still a student at university (surprised…

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