Good branding is essential to building a successful business. Nonetheless, there is a common misconception nowadays that Branding is basically just a ..Logo which is as far from the truth as earth is from the moon. Many companies and company owners – many designers are also included in this – , think a “brand” is just a nice looking logo. A brand is about a lot more than simply a logo, or a stationery set, a cool t-shirt, a pen set or a magnet. As a Creative Director for CFM Group, I have helped created companies built their brand and hence accumulated substantial knowledge about what, exactly, goes into a successful brand that users truly connect with. Have a look at my infographic below and tell me what you think. I’d love to hear your view so do not hesitate to contact me, subscribe to this blog for free, click here to arrange a FREE Consultancy meeting, send me an email…
Loyalty programs are becoming more sophisticated and prevalent nowadays both for marketers as well as companies. They are a far cry from the traditional spend-and-get model and more aligned to omnichannel and multichannel programs that value customers for every interaction they make with their favoured brand. Smart marketers are capturing and leveraging loyalty data to understand their customers better and market effectively to them whilst also improving their systems and processes to be able ot maintain and update their data easily. We’re seeing significant advancements in loyalty as brands seek new ways to add value for customers so let’s have a look at 9 trends for Loyalty program managers in 2018! I’d love to hear your view so do not hesitate to contact me, subscribe to this blog for free, click here to arrange a FREE Consultancy meeting, send me an email at Nick@CFMGroup.co.uk or Follow me below on Facebook, Twitter, LinkedIn and Instagram.
Social media is..more than just fashion or a trend. Whether you are a large business, a small start up, a sole trader or simply a user of many different platforms, it is undeniable we all spend several hours a week on Social media. So let’s have a look at some key findings and interesting stats for the major social media platforms out there as well as how they rank in terms of popularity. I’d love to hear your view so do not hesitate to contact me, subscribe to this blog for free, click here to arrange a FREE Consultancy meeting, send me an email at Nick@CFMGroup.co.uk or Follow me below on Facebook, Twitter, LinkedIn and Instagram.
Is Twitter a part of your company’s social media marketing? Are you perhaps missing out on a Great opportunity? In any case, with the latest Twitter updates, new 280 character Limit and real-time marketing, you’ll likely want to take a fresh look at what Twitter has to offer. Have a look at our infographic below and let us know what techniques you use to promote your company via Twitter. Do not hesitate to contact us, subscribe to our blog for free, click here to arrange a FREE Consultancy meeting, send me an email at Nick@CFMGroup.co.uk or Follow me below on Facebook, Twitter, LinkedIn and Instagram.
Starting your own business can be a daunting experience especially when you have never done so before and have limited funding or expertise in the industry. Have a look at our useful infographic
Getting your own website can be a stressful task, especially when you have to deal with terms you have never heard of. Have a look at our “Web Designer Checklist” with some great tips.
Content strategy refers to the planning, development, and management of content—written or in other media. Why do you need a visual content strategy if you already have a content marketing strategy for your business or brand though? Well, one could find a number of reasons. For example, according to CMI, only 32% of B2B marketers have a documented content marketing strategy and 51% of these marketers say that creating a visual content is a priority that they will focus on the following year. Video and Visual marketing in general is becoming a more and more prevalent trend in nowadays marketing so let’s have a look at some of the reasons why you should also consider why you may need a better visual content strategy in our Infographic below.
So let us expertly guide you through the minefield of what is and what is not acceptable behaviour in the Facebook world. Have a look at our Do’s and Don’ts infographic below and let us know what you think or if you have also perhaps committed one of these errors below
We work with many start ups and SME’s locally and internationally as we have successfully managed to gain a positive reputation for our quick results and in depth knowledge of business practices. As such, we have decided to create a small infographic categorising the Top 5 Business costs the the majority of our clients seem to encounter.
Whether you’ve just started out or been running for years, business planning can be the key to your success. We’ve laid out the key reasons why you need to get started on your business plan today. Have a look: