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Social Media Statistics

It is well known that nothing goes “amiss” on the internet –  every click, every view and every sign-up is recorded somewhere. This can provide an enormous amount of information and insight to companies or brands looking to engage their customers and hence keeping a close eye on the above can be tremendously useful. We often come across a variety of information, not always interesting on our daily social media “cruising” and hence have chosen to create the following “Stats Infographic” to demonstrate the most interesting ones in our view. Sources: Wordstream , Expanded Ramblings, Hubspot , Blog Bufferapp , Brand Watch  If you are still perhaps wondering what the above represent (that would be a bit worrying), we have chosen to demonstrate what we believe are the most fascinating, interesting and mind boggling facts on Social Media, focusing on Facebook, Twitter, Instagram and LinkedIn. So, we hope that our Infographic with some of the best weird, wonderful and interesting…

5 common mistakes on Social Media

If you’re starting a business, a blog, or simply discovering the use of social media, it probably seems confusing and overwhelming. However, social networks are excellent tools for your business to be successful and that’s why you need to know exactly how to use them. Mostly, you have to know how to avoid mistakes that could cost you a lot. At CFM Group, we have helped create and grow a number of brands such as Salathong, Ginos Dial A Pizza and Perfect Pizza. So let’s have a look at the main mistakes we usually notice on social media and how to fix them. 1. An incomplete profile This is the first mistake you can make, but the good news is: you can easily improve it! It is essential for your business or brand to have a page on which your readers will find all of the information they are looking for. Indeed, there is nothing…

UK Elections & Social Media

Direct Political campaigning and advertising on radio and television is banned in the UK but nonetheless, that does not prohibit parties from advertising their general election candidacy campaign on social media. Parties -as with all previous elections the past decade – are placing paid-for political adverts and campaign videos on social media to attract a potential audience of millions. The videos – some of which have been attacked for their negative campaign messages – are not regulated by the broadcast regulators Ofcom and the Advertising Standards Authority and hence can sometimes create unrealistic expectations or perceptions of ones ideas or plans. Let’s not forget, that Labour MP’s and insiders who worked for former party leader Ed Miliband insisted that the 2015 UK general election was won and lost on Facebook. When Labour were focusing on attracting an building a team of followers with similar ideas, the Conservatives were quietly using their substantially larger digital “pot” to carefully…

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