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Web Design: GoLocal for the Best Results

DISCLOSURE: Through my company, CFM Group, I design and sell websites. Every day, I meet with companies who are looking for web designers, and naturally, I’d like some of them to choose me but I often notice a common mistake. People are not seeking the best for their project but instead are asking the wrong questions. Having only yesterday completed another Local website (our 20th local website since our inception in 2013) for Cambridge City Barbers but also having once being a young entrepreneur myself looking for a company to assist me back in 2007 to open my own website, I would like to offer some useful advice. So let’s have a look at some reasons why I personally believe using a Local agency is a MUST for a start-up business when looking to get the best possible result at an affordable price whilst at the same time building relationships locally. Communication…

How to be a Full stack Developer !

A little less than two decades ago, things were pretty simple when it came developing a website. Software developers were mainly focused on developing software and there was little if any distinction between the people creating the UI, and those developing the backend. Nowadays however things have changed and responsibilities are equally shared according to employees expertise and quality. As we also create beautiful websites from time to time for our clients at www.CFMGroup.co.uk, we are often asked (half jokingly most of the time) as to how one goes about becoming a Full Stack Developer. We had hence embarked on a mission to create a simple but comprehensive infographic as to “How to be a Full stack Developer”  ! Have a look at it below now and let us know what you think. I’d love to hear your thoughts in the comments section below or simply feel free to click here to arrange a FREE…

How To Use Hashtags on #SocialMedia?

Hashtags are prominent on social media. They have a place on most popular networks, including Twitter, Facebook and Instagram. They are probably the most popular mean to categorize content on social media. Thanks to them, your content can be found by other people and reciprocally, they enable you to search for relevant content. For that reason, knowing how to use hashtags is fundamental to your success on social media. In this article, you will discover 5 tips that will help you to master the use of hashtags on your post. #1 Be specific when using hashtags Your fans follow you because they share an interest in one specific theme. Therefore, the more your hashtags are specific, the more your audience will be targeted and impacted. And of course, this generally means better engagement. We would mostly advise you to create your own Business hashtag that you can use several time as a signature.…

Why do we need a Business Plan (Infographic)

Do you want to expand your business, be more competitive in your industry or achieve certain goals? If you answered yes to any of the above, you need a business plan! Whether you’ve just started out or been running for years, business planning can be the key to your success. We’ve laid out the key reasons why you need to get started on your business plan today: Can you think of any other reasons a Business Plan is crucial ? Is there any of the items above you disagree with ? I’d love to hear your thoughts in the comments section below or simply feel free to click here to arrange a FREE Consultancy meeting, send me an email at Nick@CFMGroup.co.uk or Follow me below on Facebook, Twitter, LinkedIn and Instagram 

The Benefits of a YouTube Channel

As a small business, you must continually think of ways to promote and communicate your products or services to your audience. Of course, social networks are probably already part of your marketing strategy, but have you thought about YouTube ? Considering that 4 billions of videos are viewed per day, this stats should demonstrate the amazing reach that can be had on YouTube. Many artists, comedians, YouTubers have launch their careers only through videos : YouTube is powerful. That is the reason why, using YouTube for your business can be a cost-effective way to grow it. If you are still wondering how YouTube can help to developing your business, here are 5 benefits of having a YouTube Channel that might answer your questions. 1. Promoting your products With YouTube videos, you will be able to show your products in action to your customers. You might demonstrate the way they work with video tutorials or tips and…

A brief history of Social Media

Social networking didn’t start with Facebook..honestly ! The Birth of Social Media. The first social media site that everyone can agree actually was social media was a website called Six Degrees. It was named after the ‘six degrees of separation’ theory and lasted from 1997 to 2001. Six Degrees allowed users to create a profile and then friend other users. Have a look at our infographic made below to get a brief idea of the creation of Social Media and take a trip back in time and discover the history of social networking, and how it grew, one step at a time…network by network focusing on the main ones that had an impact globally. We are more than certain that this is only the start of Social media and its meteoric rise will only continue. However, time will only tell and we eagerly await to see the future as our crystal ball seems to be ..out of…

How to make your Facebook Page more Popular

If , as most businesses out there, you are trying to harness the power of Facebook to market your business, then great content and engagement are just 2 small pieces of the puzzle. To really make the most of your presence on this popular social network, you need your business page to be popular and growing. Social media marketing is getting hotter with every passing day, and every online business is changing their strategy to be more active on social-media platform. There are a number of things you can do to promote your page increasing advertising, conversion campaigns and posting regularly but in an ever growing market on Facebook, it is crucial you have a clear goal and are aware of what you are seeking to get out of your page. This in turn will help you understand your audience better and assist you in writing targeted, high quality content to…

Why you need a Better Visual Content Marketing Strategy

Content strategy refers to the planning, development, and management of content—written or in other media. Why do you need a visual content strategy if you already have a content marketing strategy for your business or brand though? Well, one could find a number of reasons. For example, according to CMI, only 32% of B2B marketers have a documented content marketing strategy and 51% of these marketers say that creating a visual content is a priority that they will focus on the following year. Video and Visual marketing in general is becoming a more and more prevalent trend in nowadays marketing so let’s have a look at some of the reasons why you should also consider why you may need a better visual content strategy in our Infographic below.

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